E-Commerce Industry Chain

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Business & Economics - E-Commerce
E-Commerce Industry Chain

E-Commerce Industry Chain

Name: E-Commerce Industry Chain
ISBN: 9789819900428

Qinghong Shuai, Zhongjun Li, Yun Zhang

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This book focuses on e-commerce industry chain based on the whole process of e-commerce activities (production, distribution, circulation, consumption). It extracted the supporting technology and operation process of e-commerce into general principles in the form of mathematical analysis, helping readers to build the frame of theory and practice of activity link of e-commerce. This book stands on the concepts, carries on the innovation and cases in the practice, helping readers to establish a relatively complete e-commerce system. Also the arising challenges and issues are discussed, and guide for the future e-commerce development under the new situation is presented.

Kategorije:

Business & Economics - E-Commerce

Godina:

2023

Izdavač:

Springer

Jezik:

english

Strane:

383

ISBN 10:

9819900425